Delivered content over UDP in combination with FEC The Hybrid Broadcast Broadband TV (Hbb TV) consortium of industry companies (such as SES, Humax, Philips, and ANT Software) is currently promoting and establishing an open European standard (called Hbb TV) for hybrid set-top boxes for the reception of broadcast and broadband digital television and multimedia applications with a single-user interface.
As of the 2010s, providers of Internet television use various technologies to provide a service such as peer-to-peer (P2P) technologies, Vo D systems, and live streaming.
The mid 2000s were the beginning of television programs becoming available via the Internet.
ITunes began offering select television programs and series in 2005, available for download after direct payment.
A display device, which could be: IPTV delivers television content using signals based on the Internet protocol (IP), through the open, unmanaged Internet with the "last-mile" telecom company acting only as the Internet service provider (ISP).
As described above, "Internet television" is "over-the-top technology" (OTT).
A few years later television networks and other independent services began creating sites where shows and programs could be streamed online.